Kyle Norton is VP of Sales for League. He has taken advantage of the unique opportunity to take a blank slate and create a high growth sales team from scratch. Kyle is a Black Belt in Jiu-Jitsu and has applied the martial arts approach of “Slow is Smooth, Smooth is Fast” to the sales team. In this episode, Kyle shares the importance of Iteration and Innovation as they not only got the sales team built, but how this keeps them aligned with the customers in their markets. Kyle gives killer insights on things like capturing attention, the importance of learning from losses, and even shares a tip on how to prospect HIM effectively.